The embroidery threads are Venus. They are popular as they are only 40p a skein. I have conversion charts from DMC and Anchor and can usually supply a colour that is needed.
The card making I inherited from the previous owner, although I am not an expert I have made my own cards. But with so many new things on the market, we do not have everything the crafter wants.
The biggest seller is the Stylecraft DK, at £1.20 a 100g ball, and with the full range of colours and a large selection of pattens, these tend to form the major part of our sales.
Some of the other yarns like Stylecraft Life and Kon Tiki are getting more popular. Although slightly more expensive both are a dream to work with, and the finished results more than make up for the extra money.
The shop has been established for over 50 years, it has to be said it is old fashioned and quaint. But in a small town customers can be thin on the ground. When I took over I had high hopes of establishing a web site to maybe sell further afield. A friend kindly set it up, but it was beset by problems. Pictures would not load, it never really got off the ground.
Recently I have looked into the possibility of having a professional site set up. Unfortunately the cost was too high.
I have another 18 months or so on my lease. I do not think I will be renewing it. Having only recently been able to start paying myself a wage of £50 a week, I do not think anyone else would want to take it on. Well not as a wool shop anyway. As the shop has been there nearly as long as I have been alive, it seems a shame that like so many others it will disappear.
Has the old fashioned wool shop had it day? There are so many other outlets now, the internet, shopping TV and even big stores running promotions on cheap yarns. I offer help and advise to anyone who asks, and do not care if the pattern or yarn were bought elsewhere. We also offer a mending service, and will happily show a newbie how to do something. None of these things are available elsewhere.
I love my shop, and I love the customers. It is just that there are not enough of them. Have I been doing something wrong? Or is it just a sign of the times and small specialist shops have had their day?